About Us
Since 1985, Sasbadi has been producing quality books and
educational materials to help individuals on their journey through school and
life.
Students, teachers and parents trust our publications and
materials because we are ever responsive to changing technology and changing
times. We are always ready to meet the requirements of the market and produce
materials that are current and relevant.
We responded to the needs of learning and teaching in the
21st century by creating solutions that are user-friendly, interactive and fun
for teachers and students, leveraging on information and communications
technology (ICT). They include PC software, mobile applications and cloud-based
platforms suited for self-paced learning as well as for the future classroom.
Back in 2005, Sasbadi recognised the transformation in
educational objectives to meet the demands of the 21st century. Skill sets that
include critical thinking, innovation and collaboration capabilities are needed
by our future work force. Sasbadi responded to the new challenge by partnering
with international brands like LEGO Education and introducing a range of
hands-on learning tools to Malaysian students.
We also joined up with the Ministry of Education to provide
students a platform to hone these 21st century skills and develop their
interest in science, technology, engineering and mathematics (STEM) through the
National Robotics Competition (NRC).
Education, to Sasbadi, is a lifelong process. Thus,
promoting reading as a lifestyle preoccupation is important to us. In this
regard, we publish a wide range of fiction and non-fiction titles, illustrated
storybooks, educational comics, and encyclopedias. More recently, we have also
been producing books for young learners and preschoolers. We further enhance
these titles with in-house developed apps that complement the contents and
engage users.
In 2016, we established a multi-level network marketing arm
to communicate more meaningfully with our customers while providing them our
products with a personal touch. We believe in our products and believe they can
create a strong, sustainable business for our members.
Sasbadi has also been undertaking more collaboration
initiatives with third parties as a strategy for growth. In 2017, we have
partnered with reputable organisations such as Animasia, Marshall Cavendish
Education and the University of Malaya. By leveraging on each other's
expertise, Sasbadi hopes to not only better serve our existing customers but
also produce more products for new market segments.
At Sasbadi, we don't only care for students in
the classroom, we also care for people engaged in life after school. We believe
education is a birthright and will continue to serve its cause far into the
future, always "Nurturing Students For Tomorrow, Today".